HGTV is turning the spotlight on neglected short-term rentals, pairing comedian Leslie Jones with renovation pro Jasmine Roth in a new series that promises rapid overhauls under a tight clock. The show, titled Roast My Rental, leans on humor and fast renovations to convert problem properties into appealing stays in just 72 hours.
The trailer, released by People magazine, previews a format built on blunt assessments and quick fixes. The series will follow Jones and Roth as they take on “disgusting” vacation listings and attempt to rescue owners from poor reviews and empty bookings. The action plays out in high-stakes three-day sprints that test budget, planning, and teamwork.
A Concept Tailored to the Rental Boom
Short-term rentals have surged across popular travel markets, and competition has sharpened. Owners who neglect design, cleanliness, or function risk losing bookings and ratings. Roast My Rental enters that space with a simple test: can a swift, strategic makeover turn a troubled listing into a top pick.
Leslie Jones, a stand-up comic and former Saturday Night Live cast member, brings the blunt commentary. Jasmine Roth, known to HGTV viewers for her practical design and renovation chops, steers the upgrades from plan to punch list. Their dynamic matches sharp humor with hands-on building.
“PEOPLE can exclusively reveal the trailer for the all-new HGTV series ‘Roast My Rental’ starring comedian Leslie Jones and renovation expert Jasmine Roth. With the help of Roth, Jones will transform ‘disgusting’ vacation properties into dream stays in just 72 hours.”
How the Three-Day Makeovers Work
The premise relies on speed and focus. Jones identifies what is not working, from stained furniture to confusing layouts. Roth prioritizes repairs and design changes that offer the biggest lift in a short window. Owners see a clear plan for function and style rather than a full rebuild.
- Day 1: Assessment, design choices, and material sourcing.
- Day 2: Demolition, repairs, and high-impact updates.
- Day 3: Finishes, staging, and guest-ready details.
Time pressure forces discipline. Quick-dry materials, stock cabinetry, and renter-proof finishes likely feature heavily. The goal is durability and guest appeal, not lavish custom work.
Why It Matters for Owners and Guests
For owners, the difference between an average stay and a standout experience can be simple: better lighting, durable fabrics, clear entry instructions, and logical storage. Even small bathrooms and compact kitchens can feel larger with the right choices. The show suggests that a targeted plan can rescue properties without overspending.
For guests, clean design and dependable basics often matter more than elaborate decor. Smart upgrades can reduce maintenance calls and bad reviews. Features like washable slipcovers, hard-wearing floors, and sealed grout pay off over time, especially with high turnover.
Balancing Comedy With Practical Fixes
Jones’s direct style provides tension and laughs, but the heart of each episode is problem-solving. Roth translates critiques into clear steps and measurable results. The mix offers entertainment without losing the how-to value that HGTV viewers expect.
The trailer suggests moments of shock at neglected spaces, followed by quick wins that reset a room’s purpose. A drab living room becomes a social hub. A cluttered entry gains storage and better traffic flow. Kitchens get fresh surfaces and reliable appliances.
What Viewers Can Expect This Season
Each project appears to center on a unique rental challenge. Some properties may lack curb appeal. Others may struggle with stains, odors, or worn finishes. The series highlights fixes that can move ratings and photos in the right direction.
Expect repeat playbooks: neutral paint, brighter lighting, easy-clean textiles, and smart staging. Expect, too, a focus on safety checks and clearer host instructions that can reduce guest confusion.
The Road Ahead
HGTV has had success marrying personality-driven shows with practical renovations, and this format fits that track record. If audiences respond, short-term rental owners may adopt more of these tactics, from durable materials to guest-focused layouts.
Early reaction to the trailer will set expectations for the premiere. Viewers will watch for real results within the 72-hour window and for repeatable tips they can use. If the show delivers both, it could influence how hosts prep for peak travel seasons and how guests judge their next stay.
For now, the pitch is clear. With humor, urgency, and tight planning, Roast My Rental tries to turn hard truths into better bookings, one three-day sprint at a time.
